Boekenportaal Suriname | Malcolm (Cranfield School of Management) McDonald

Marketing Plans

Malcolm (Cranfield School of Management) McDonald ; Hugh (Cranfield School of Management) Wilson ; Dave Chaffey

ISBN: 9781394177103 , Paperback

Afwijkende levertijd: 6 tot 8 Dagen.

The latest edition of the leading and internationally bestselling text on marketing planning In the newly revised ninth edition of Marketing Plans,

€ 55,95

Key Account Management

Diana (Cranfield School of Management) Woodburn ; Malcolm (Cranfield School of Management) McDonald

ISBN: 9780470974155 , Paperback

Afwijkende levertijd: 6 tot 8 Dagen.

"This book is crammed with distilled, practical wisdom for key account managers and their directors. Organizations claiming to practise key account ma

€ 49,95

Measurement Madness

Dina (Cranfield School of Management) Gray ; Pietro (Cranfield School of Management) Micheli ; Andrey (Cranfield School of Management) Pavlov

ISBN: 9781119970705 , Hardcover

Afwijkende levertijd: 6 tot 8 Dagen.

It's an all-too-familiar tale: a well-meaning manager introduces a performance measurement system to motivate employees, increase accountability, and

€ 42,50

Bristol Port and Channel Nostalgia

Malcolm Cranfield

ISBN: 9781902953618 , Hardcover

Afwijkende levertijd: 6 tot 8 Dagen.

€ 23,95

Ocean Freighter Heyday

Malcolm Cranfield

ISBN: 9781913797027 , Hardcover

Afwijkende levertijd: 6 tot 8 Dagen.

€ 24,95

Starting a Business For Dummies - UK

Colin (Cranfield School of Management) Barrow

ISBN: 9781119832249 , Paperback

Afwijkende levertijd: 6 tot 8 Dagen.

Your entrepreneurial journey starts here! Starting a new business is one of the most exciting things you can experience. But between writing a busines

€ 34,95

Starting & Running a Business All-in-One For Dummies - UK

Colin (Cranfield School of Management) Barrow

ISBN: 9781394201655 , Paperback

Afwijkende levertijd: 6 tot 8 Dagen.

Get well on your way to business success Starting & Running a Business All-in-One For Dummies is a treasure trove of useful information for new or

€ 34,95

The Strategic Management of Information Systems

Joe (Cranfield School of Management) Peppard ; John (Cranfield School of Management) Ward

ISBN: 9780470034675 , Paperback

Afwijkende levertijd: 6 tot 8 Dagen.

The Strategic Management of Information Systems: Building a Digital Strategy (4th Edition) is a comprehensively updated revision of a book regarded by

€ 75,00

Innovation Management

Keith (Cranfield School of Management Goffin ; Rick (Cranfield School of Management Mitchell

ISBN: 9781350337961 , Paperback

Afwijkende levertijd: 6 tot 8 Dagen.

Structured around the authors’ unique Innovation Pentathlon framework, this textbook is the go-to resource for students determined to understand the c

€ 75,00

Web Security for Developers

Malcolm McDonald

ISBN: 9781593279943 , Paperback

Afwijkende levertijd: 6 tot 8 Dagen.

Website security made easy! Covers the most common ways websites get hacked and how web developers can defend themselves.

€ 39,95

Grokking Web Application Security

Malcolm McDonald

ISBN: 9781633438262 , Hardcover

Afwijkende levertijd: 6 tot 8 Dagen.

Grokking Web Application Security teaches you how to build web apps that are ready for and resilient to any attack. You'll learn what motivates hacker

€ 99,00

Malcolm McDonald on Marketing Planning

Malcolm McDonald

ISBN: 9780749478216 , Paperback

Afwijkende levertijd: 6 tot 8 Dagen.

Benefit from clear and concise guidance to the benefits of rigorous marketing planning, demonstrating how to produce a marketing plan which works in t

€ 42,50

Statism with Chinese Characteristics

Yasheng (MIT Sloan School of Management) Huang

ISBN: 9781009680677 , Hardcover

Afwijkende levertijd: 6 tot 8 Dagen.

This book traces the progress and reversals of Chinese economic reforms and sheds light on the current significant challenges facing Chinese economy.

€ 49,95

THE GOAT BOYS GREAT ADVENTURE

Cindy Cranfield

ISBN: 9798295565328 , Paperback

Afwijkende levertijd: 16 tot 18 Dagen.

€ 18,95

THE GOAT BOYS GREAT ADVENTURE

Cindy Cranfield

ISBN: 9798295568671 , Hardcover

Afwijkende levertijd: 16 tot 18 Dagen.

€ 24,95

AI and Business

Rahul Pratap Singh (FORE School of Management Kaurav ; Surabhi (FORE School of Management Koul

ISBN: 9781837088898 , Hardcover

Nog niet verschenen Beschikbaar vanaf 4-5-2026

Through a combination of fundamental AI concepts such as machine learning, deep learning, and neural networks, alongside real-world case studies from

€ 110,00

The New Generation Z in Asia

Elodie (IESEG School of Management Gentina ; Emma (Cranfield School of Management Parry

Reeks: The Changing Context of Managing People

ISBN: 9781800432239 , Paperback

Afwijkende levertijd: 6 tot 8 Dagen.

The New Generation Z in Asia: Dynamics, Differences, Digitalization is the first book to compare the Asiatic Generation Z (born 1990–1995) in terms of

€ 42,50

Mental Health and Sport

Richard (School of Management Elliott

ISBN: 9781032395708 , Paperback

Afwijkende levertijd: 6 tot 8 Dagen.

This book examines the interplay between mental health and elite sport. It provides a foundational understanding of mental health, by introducing some

€ 49,95

Shut Down the Business School

Martin (School of Management Parker

ISBN: 9780745399164 , Paperback

Afwijkende levertijd: 6 tot 8 Dagen.

Business schools are institutions which, a decade after the financial crash, continue to act as loudspeakers for neoliberal capitalism with all its in

€ 24,95

Malcolm McDonald on Key Account Management

Malcolm McDonald ; Beth Rogers

ISBN: 9780749480776 , Paperback

Afwijkende levertijd: 6 tot 8 Dagen.

Understand the essentials of Key Account Management through this clear, concise and no-nonsense guide.

€ 42,50

Uitgebreid zoeken.

Malcolm (Cranfield School of Management) McDonald

Reeks: The Changing Context of Managing People

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